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| Who is Betty Diamond? |
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Having been a costume designer in the Australian
Film and Television industry, I had always worked by asking questions
about function, comfort, character and so on, then filtering my
answers through my design ethic and/or aesthetic. I wanted the Betty
Diamond range to at least include support, good fit, durability
and a kind of classic sort of sexiness.
I was just so sick of skimpy Lycra bathers, which if I could find
any that fitted me, wore out before the summer was even over, so
I decided to rethink the bathing suit.
It took me 4 years to find the right fabric (it’s strong and
made here in Australia), research sizing (we measured many many
women), get the patterns right (thanks to all the friends and friends
of friends who gave their time to get pinned and fitted) and to
learn about some of the mysteries of the manufacturing process –
a very interesting, creative and ongoing journey.
Betty Diamond was quietly launched in 2008. We’re small and
growing well – printing our own fabric, and manufacturing
in our home town of Sydney – the response has been thrilling!
It’s very exciting to be part of the ground swell of women,
reclaiming their real beauty and celebrating the curves and shapeliness
of the female form HELEN HOOPER
Designer
63 and loving it |
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